Privacy Policy
PI101 · Operated by Rae Advertising · Last updated November 1, 2026
This Privacy Policy explains how Rae Advertising ("we," "us," or "our") collects, uses, and shares information when you visit the PI101 website or submit a case review request. PI101 is an attorney advertising and referral service. It is not a law firm and does not provide legal advice.
Information we collect
- Information you give us: your name, phone number, email address, and the answers you provide about your accident (such as the type of accident and when it happened).
- Information collected automatically: IP address, browser and device type, pages viewed, referring website, and similar usage data collected through cookies, pixels, and similar technologies.
How we use your information
- To review your request and connect you with a licensed personal injury attorney.
- To contact you by phone, text message, or email about your request.
- To operate, secure, and improve this website.
- To measure the performance of our advertising.
- To comply with legal obligations.
How we share your information
- Participating attorneys and law firms: we share the information you submit with a licensed attorney or law firm so they can review your request and contact you. That attorney or firm handles your information under its own privacy practices.
- Service providers: companies that host this website, store our records, or send calls, texts, and emails on our behalf.
- Advertising and analytics partners: we use the Meta Pixel and similar tools, which may collect information about your activity on this site through cookies and similar technologies to measure and deliver ads. We do not share the details you type into our form about your accident or injuries with advertising partners.
- Legal reasons: when required by law or to protect rights and safety.
We do not sell your personal information. Mobile phone numbers and text messaging consent are never shared with third parties or affiliates for their own marketing purposes.
Text messages and calls
If you submit a request, you agree that we and a participating attorney may contact you by call or text at the number you provide about your request. Message frequency varies. Message and data rates may apply. Reply STOP to opt out of texts or HELP for help. Consent is not a condition of any purchase or service.
Cookies and your choices
You can block or delete cookies in your browser settings. You can control how Meta uses information for ads in your Facebook or Instagram ad preferences, and you can learn about opting out of interest-based ads at optout.aboutads.info. You may ask us to access, correct, or delete the information you submitted by contacting us below.
Data security and retention
We use reasonable safeguards to protect your information. No method of transmission or storage is completely secure. We keep information only as long as needed for the purposes described above or as required by law.
Children
This website is not directed to children under 13, and we do not knowingly collect their information.
No attorney-client relationship
Submitting information through this website does not create an attorney-client relationship. Please do not send confidential information until you have spoken with an attorney.
Changes to this policy
We may update this policy from time to time. The date at the top shows when it was last changed.
Contact us
Rae Advertising
Phone: (803) 291-5250